Configuring and Managing Marketo

Configuring and Managing Marketo

Instructor-Led

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Description

Configuring and Managing Marketo is designed to give you a firm foundation in the key areas of Marketo administration that every admin needs to know. In this course, you’ll learn how to use admin tools to configure the settings of a Marketo instance. You’ll also review tips and best practices for managing and monitoring an instance on a regular basis.

Learn to

  • Establish security standards
  • Create roles and assign them to users
  • Configure domains and settings for emails and landing pages
  • Create channels and tags
  • Manage fields in the database
  • Add and manage LaunchPointTM services
  • Check system status and notifications
  • Use the audit trails
  • Investigate programs and campaigns
  • Ensure compliance with instance governance
  • Check data integrity
  • Automate data management


Duration

½ day

Ways to attend

Instructor-led virtual 

Self-paced (included with Marketo Learning Passport subscription)

Best for

Marketing operations personnel who manage one or more Marketo instances. Prior to attending this course, it is recommended that you attend Marketo Core Concepts I and Marketo Core Concepts II.

Suggested follow-on courses:


Purchase information:

This course costs $375 per seat, and you can purchase via credit card by selecting a section from the schedule below. You can also purchase seats as a current customer by contacting your sales rep or by emailing mktunivt@adobe.com.  


CANCELLATION POLICY Marketo may cancel or reschedule a course at its discretion and will use reasonable efforts to notify registered students one week in advance. Marketo is not liable for travel-related expenses incurred by students, including in the event of course cancellation or rescheduling. Courses may be cancelled and/or rescheduled up to five business days before the event. If a student does not reschedule within the time-frame specified or does not attend a course for which they are registered without notifying Marketo University, the ability to reschedule is forfeited.

Course Provider Marketo University

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